John BowieMay 4, 20214 minThe Shareholder Is Always Right?“The customer is always right” was the very first business maxim. It’s so old no one can remember who said it, but for decades companies...
John BowieFeb 27, 20214 minThe Cult of Complexity and the TIDOR SyndromeThe Cult of Complexity has spawned many sects over the years, ranging from the forgivably ignorant to the damnably intentional. I’ll...
John BowieFeb 17, 20212 minThe Smart People ParadoxThere’s only one problem with smart people: they tend to design things for people like themselves – for other smart people.
John BowieNov 16, 20205 minThe Design Mind #4: Empathy Desired, but not RequiredSome companies try to institutionalize design thinking with only a superficial understanding of what design is.